Rooted in care.
Built around people.

Gibson & Associates, a female-led practice, offers trauma-focused therapy in London, Barrie, and Toronto, with virtual care across Ontario.

Our story

How did Gibson & Associates start?

Our story began in 2013, when I opened Gibson Counselling as a solo practice, providing specialized trauma-focused therapy in London. At the same time, I was teaching as an adjunct professor at Western University in the graduate program, focused on developing psychotherapy skills and trauma-specialized skills. I fell in love with the work, and with the connection to community it gave me.
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Early in my training, a mentor told me that clients should be treated like cherished guests coming into your home. That stayed with me. In every therapeutic relationship since, I've wanted to be a soft landing place for people. A room where they feel respected, not judged, and where they feel cared for and focused on.
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My practice grew to capacity with just me, and I kept seeing the need for specialized trauma care. In 2021, Gibson Counselling became Gibson & Associates. I began building an extraordinary team of social workers and psychotherapists, and together we grew into a multi-site mental health care provider across Ontario.
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I wanted to provide a space where folks could consistently rely on having support: high quality, competent support that was also accessible. And that is our goal. We want to provide the kind of care people talk about with their friends and family, and to be known for high quality care you can rely on in your most vulnerable moments.

Michelle Gibson

MSW, RSW, Founder and CEO

Michelle Gibson, founder and CEO of Gibson & Associates, smiling in a brown blouse
13+

Years in Business

25+

Clinicians

5,000+

Clinical Hours

The Gibson & Associates team of therapists and staff gathered together in the clinic
Our Approach

What does it mean to be a soft landing pad?

We aim to be a soft landing pad for anyone who walks through our doors or logs into our virtual waiting room. It has carried from my solo practice into the clinic as a whole, into our virtual sessions, and into each of our locations.

Every clinician on our team is trauma-focused, and we work across multiple modalities with children, couples, families, and individuals. That range lets us offer wraparound services, so more people can find what they need in one place.

We also work to build relationships with others in our communities, so we can be a source of support for the people and organizations who connect with us.

Our community

Rooted in the communities we serve

We are community driven. We donate to community endeavours, take part in local events, and contribute to the communities we serve. More than that, we're people. We live in these communities, across this province, and we feel rooted in the work and in the people we work with. We're really proud of that.

Accessibility is one of our pillars. Our intern program is one of the ways we make sure our care is accessible, including free and low-fee appointments.

Gibson & Associates information booth at an outdoor community event
Our Commitment

Our Values Shape Every Step

Connection

We strive to connect you with the right therapist as soon as possible. Our experienced team offers a range of specialities, helping us find a clinician who fits your needs and is available to support you.

Compassion

We’re a team of warm, genuine, and non-judgemental therapists who value you as you are. We feel privileged to walk alongside you as you connect with yourself and discover new possibilities.

Collaboration

You are the expert in your own life. We’re here to collaborate with you, honour your goals, and support you in working towards them.

Clinical Excellence

Our accredited therapists bring specialized training, ongoing learning, and advanced skills to provide care grounded in both clinical expertise and compassion.

Critical Practice

We’re committed to anti-racist practice, challenging systemic barriers to therapy, and continually unlearning and addressing the structures that perpetuate inequity.

Award-Winning Therapy and Counselling Support

Our Team

Meet the team supporting the clinic

Before you ever meet a therapist, you'll likely meet our admin team. They answer your first call, find you the right fit, sort out the scheduling and billing, and keep every office running quietly in the background. They're often the first soft landing.

Michelle Gibson, Founder and CEO of Gibson & Associates
Michelle Gibson, MSW, RSW
Founder & CEO
Carmina Diogo, Director of Operations and Client Experience at Gibson & Associates
Carmina Diogo
Director of Operations & Client Experience
Abigail Ajvaz, Clinical Director at Gibson & Associates
Abby Ajvaz, MSW, RSW
Clinical Director
Danielle LeBlanc, Client Care Assistant at Gibson & Associates
Danielle LeBlanc
Client Care & Operations Assistant
Leah Vermulst, Executive Assistant at Gibson & Associates
Leah Vermulst
executive assistant
Michelle Chan Wah, Marketing and Brand Director at Gibson & Associates
Michelle Chan Wah
Marketing & Brand Director

A soft place to land, whenever you're ready

Book a free consultation or take the quiz to find a therapist that matches your needs.